Opening ceremony audience rating 42.5 % Rio 3 times Rio -Olympics to swallow all praise and deterioration ~

The opening ceremony of the Tokyo Olympics 2020.

According to the Toshiba viewing data "Timeon Analytics", which examines how to see it on a smart TV, the household audience rating is 42.Five%.14 of the 2016 Rio Games.It was about three times compared to 7 %.This is much higher than the 71st NHK Red and White Singing Battle last year.

In this tournament, unusual events such as rebuilding the main stadium, one year postponement due to the corona evil, executive of spectators, and rugging at the closing ceremony.

Even if the opening ceremony began, the Olympics were attracting attention in many ways, as the Olympic opposition was protesting outside the venue.

The opening ceremony of the Tokyo Olympics.

The number of video research (VR) often increases as the ratio of the elderly (VR) is often larger than the audience rating of the Internet TV, so in the company data announced on the 26th (Monday), the household audience rating is around 50 %.It may be.

So why did you get a high number anyway?People pay attention and look back on what they have.

Comparison with the Rio Olympics

The 2016 Rio Olympic opening ceremony started at 8:00 in the morning on August 6, Japan time.

Many people stayed at home on Saturday, and many people could watch TV at home even in the morning.NHK broadcasted the Hiroshima Peace Ceremony from 8:43 to 12:00 on general television, but the audience rating was much lower than this opening ceremony.

Toshiba's viewing data, which was targeted for 100,000 units in the Kanto area, 14.7 %.

The VR audience rating that had been sampled for 600 households in the Kanto area was 23.6 %.The gap between the two was quite large, probably because the ratio of the elderly was different.

By the way, switch media lab (SML), which investigates 5,800 people in Kanto, 12.8 %.After all the difference was not small.

The opening ceremony of the Tokyo Olympics was a high number, as it was a good condition for broadcasting the night band in its own country.

Finding about 340,000 TVs (current at the moment of the Kanto area) used by family 42 in Toshiba's viewing data.It was 5 %.By the way, SML is also 44.6 % exceeded 40 %.

VR audience rating, which tends to be higher than the two companies, will be announced on the 26th (Monday), but this may be around 50 %.

The highest audience rating is "three zero"

Toshiba's viewing data determines the audience rating every second.

According to this, the audience rating grew 10 % in the first 10 minutes when the opening ceremony was broadcast.You can see how people's interest is.

When MISIA sang the national flag admission and the national anthem, the audience rating increased by about 3 %.

Furthermore, Miki Moriyama's dance, the performance of carpenter and fire extinguishing, Miki Shinya, the tap dance of Kumagaya Kumagaya, selected as "25 dancers to watch in the world", and after the completion of the wooden Olympics, the Nobel Peace Prize Muhamado・ VTR with a message that Yunus aims for "three zero" with zero carbon emissions, zero poverty, and zero unemployment.032 % was the highest in all relay.

It has been less than 40 minutes since it started.It can be said that it was a production that continued to collect the attention of the audience to a certain extent.

However, when the entry of the players begins with Greece, the audience rating begins to fall.

More than 200 countries and local players continued, and the audience rating fell by about 6 %.After all, the same pattern continued for almost two hours, and I have to say that there were quite a few people who got tired.

Nevertheless, when Japan enters the last after France, the United States, the numbers are 1.About 4 % recovered."The Japanese are still interested in the Japanese."

In addition, the performance of the drone by 1824 units that was fascinated for about 2 minutes is 0.He pushed up 2 % numbers.

Suddenly falling with KY speech

However, a sudden brake will be applied to the opening ceremony.

This is because Seiko Hashimoto, chairman of the Tournament Organizing Committee, and the International Olympic Committee (IOC) Chairman Thomas Bach.

Chairman Hashimoto talks for about 7 minutes 0.I lost 6 % numbers.Bach's chairman of the 13 -minute speech dropped 2 % audience rating.Both were long and boring stories, far exceeding their initial schedule.

In a speech that did not read the air, the Emperor's opening declaration was the minimum audience rating at the end of the opening ceremony.

Still, the Emperor's words are only 14 seconds, 0.The numbers recovered about 2 %.On SNS, there were many opinions on these series.

"The long story of Chairman Bach is because Yoshiro Mori's" Woman has a long story "and denies his remarks."

"Somehow this person is looking at Japan from the top."

"Rather than gaining the" sympathy of the people ", the thin" gratitude and praise "buy anti -sensation."

"Principal of the whole country ... The length of the meeting after the summer vacation, it depends on whether the nickname will be His Majesty or Bach."

How to see depending on the age of gender

By the way, compared to the trends of the entire audience rating, the personal audience rating by gender was different.

The entry of the player, which lasted nearly two hours, was pushing down the entire audience rating because many audiences over the age of 50 were falling off.

However, the two layers (35-49 years old) are flat and have hardly dropped numbers.

Conversely, one layer from the T -layer (13 to 24 years old) was raising numbers.

There were many song themes, such as Dragon Quest and Final Fantasy.The placards of each country seemed like a manga balloon.

These productions may have been powerful to young people.Or was there aspects that responded to the diversity of the world and society with the entry of 205 players?

The writer was a long boring part, but it would be different depending on the viewer.

The reaction was different for 2 minutes by drone.

The T -layer and all men gained numbers, and women were generally flat.It seems that the way of interest in advanced technology such as IT is different.

The waveform of Pict Gram's pantomime was different.

There were not many reactions of young people, but middle -aged and older people with two or more layers seemed to be "interesting."It was a production reminiscent of the "Kin -chan's Masquerade Awards", but it may have been different depending on the age in terms of the recognition of the program itself.

What embodies is the diversity of opinions!?

As I mentioned a little at the beginning, the Tokyo Olympics 2020 occurred.

Beginning with the rebuilding of the main stadium national stadium, alleged plagiarism of the tournament emblem, the replacement of the JOC and the tournament committee, the postponement of the corona, the spectator, and the production of the closing ceremony.

As a result, the Olympics would be held properly, and on the contrary, they may have attracted people's interests.

Although we were forced to refrain from self -restraint, the Olympics were special.Anxiety about promoting the wake of the corona.Expect that you want to feel hope because of this situation.The athlete is a desire to work hard because there is no sin.

There, the opening ceremony of the opening ceremony overlapped the dismissal and resignation just before.

"Is the opening ceremony a decent ceremony in the first place?", "Is happening one after another?"

I feel like that has raised the feeling of seeing the opening ceremony of the Olympics in Tokyo for the first time in 57 years.

Various voices were posted on SNS at the ceremony itself.

"It wasn't as bad as I was afraid, but it wasn't really good ..."

"" For the time being "full of feeling and I am sorry"

"Isn't it avoided to be ashamed as a developed country?"

"Don't let it be divided into domestic guys. This is the same level as the Red and White Singing Battle."

"Popular, unpopular, there are many things (...) The timeline wins at the Olympic stage."

For the time being, many people saw the opening ceremony in praise.

Many competitions that will continue are the Olympics.I don't hope that it will be a tournament that swallows various opinions and will leave an excitement and a sense of accomplishment at the end.