delivery
157コメント157件
Smart TV (taken on March 23, 2021, document photo) exhibited at Chinese home appliances and electronic expenses held in Shanghai City.
[Touhou Shimpo] Television sales are falling year by year in China. TV functions are replaced by smartphones and tablets, and the number of citizens of living alone is increasing, and the number of people watching TV is decreasing, so TVs are no longer "daily necessities". On the other hand, the sales of large large TVs are strong, and television manufacturers are looking for survival measures. According to the 2021 Chinese Family Life Survey, the TV was ranked first in the top 10 home appliances that young people abandoned when they moved. Even when a new home is set up independently from the family, the number of citizens who do not purchase TV with refrigerators and kitchen products, and purchase later if necessary. The Chinese television industry, which has more than 60 years of history, is a symposium with the top of the television industry on October 20, chairman of the China Electronic Video Industry Association, which has finally entered "freezing". He told the current situation. The Chinese television market was sold in more than 50 million units in 2016, but will decrease to 47.72 million units in 2019 and 44.5 million units in 2020, and is expected to fall below 38 million units in 2021. In just five years, the sales volume decreases to three -quarters. Huang Shunming, President of the TV manufacturer's emerging brand "OPPO Television", said, "When we interview consumers and investigate, we say," I think the product is very good, but I don't want to buy it. " While "Skyworth" lead scientist, Shen Sikuan, "the whole TV industry has become a winter era", but "the chance is still greater than a crisis. TV. Smarting is progressing and it can provide new experiences to consumers. " "Hisense Group", a vice president of Kaijin Laser Display, a vice president of Kaishin Laser Display, said, "This year, the number of TV sales in Japan decreased by 12 % from the same period of the previous year. , Sales increased by 17 %. " The sales of high -performance large -scale televisions were strong, and laser TVs were particularly increased by 36 %, emphasizing that "high -performance TVs are convinced that there is a demand for consumers." In China, the consumption of the middle layer has been improved, the sales of large TVs over 75 inches are growing, and the popularity of household projectors has increased, and the number of shipments in 2020 is 7 year -on -year..It has reached 5 % to 3 million units.Demand as "luxury goods" is higher than "daily necessities".The symposium has been discussed in the industry, such as enhancing games and music functions on television, and making TV a "command tower" of the entire home appliances of the family in response to the Internet (IoT) of things.(C) Touhou Shimpo/AFPBB NEWS * "Touhou Shimpo" is a Chinese newspaper launched in Japan in 1995.
最終更新:東方新報
